Long read

How Kindred is addressing regulatory changes in key jurisdictions

Regulatory changes are affecting some of Europe’s key online gambling jurisdictions, but how is Kindred Group weathering the storm?

Kindred Group has changed dramatically since it was founded by Anders Ström in his London flat in 1997. The Kindred Group, which started with flagship brand Unibet way back when now encompasses 11 gambling brands, some of which are among the most successful in Europe, including brands like Maria Casino and 32Red. But as any…

Kindred Group | Long read | Responsible gambling | Responsible gambling