Opinion: Start me up

Adi Dagan, CEO of gaming marketing optimisation specialist Beehive, on why a lack of start-ups entering the egaming industry will lead to market stagnation

The online gambling industry is going through a period of major consolidation. The weak are being swallowed up by the strong, and the powerful are becoming, well, more powerful. Mergers like Paddy Power Betfair and Ladbrokes Coral have sent shockwaves through the sector, with the ripples likely to be felt for a long time to…

Beehive | egaming | market stagnation | Mobile


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