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High-rollers: the frontier of egaming

Kaushik Banerjee, senior director Europe at HARMAN Connected Services, looks at how to attract and retain retail VIPs online

The question of how to attract high-rollers to online gaming has long been a pain-point for the major players in the industry. Egaming is becoming desperate to tap into the VIP market that casinos have dominated with their ability to supervise and service players who often play with US$4m a hand. Star Entertainment Group Australia,…

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