Marketing

Paddy Power’s ‘always bet on black’ ad condemned by ASA

Irish bookmaker warned to “avoid causing serious offence on grounds of race”

Paddy Power has been warned to avoid racially sensitive material in future by the Advertising Standards Authority (ASA) after the watchdog condemned  it’s ‘always bet on black’ Floyd Mayweather advert. The press ad, which appeared in the Evening Standard and the Metro in the lead up to Mayweather’s Las Vegas bout with Conor McGregor, received…

ASA | bet365 | Marketing | Paddy Power | Regulation

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