Strategy

Dafabet kicks-off Africa push with Kenya launch

Operator joins firms such as Betway in Kenyan market as it looks to expand across the continent

Dafabet has made its debut in the regulated Kenyan market, the first stage of a longer-term plan to launch into other countries across the African continent. The brand, which is operated by Asian Betting and Gaming Enterprise, launched in Kenya last week, and in doing so joined the likes of Betway and local operator SportPesa…

Africa | Strategy

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