Subscribe
  • Home
  • Events
  • Rankings
  • Media Hub
  • EGM Slots Tracker
  • EGM
  • Directory
  • Press Releases
  • Digital Editions
H2 H2 Gambling Capital Market intelligence for a global industry Stay updated Get the latest igaming news, insights and more delivered to your inbox. Request a demo See how our data and insights can support your business.
Subscribe

Betfair launches new app to introduce recreational punters to exchange betting

Operator says sportsbook-style Bet Against product can “demystify the concept of lay betting”

Brad Allen
27/02/2018
You're reading subscriber-only content
Unlock full access to this insight
Betfair Exchange News Product

Related Articles

Product
Exclusive: DragonBet founder and team launch in-running racing product BetGlider
Product
BOYLE Sports: Innovation shouldn’t be measured by how many products we launch
Product
Product placement: how to ship impactful features in the AI age
Smarkets CEO on US ambitions: We can “win” with second-mover advantage strategy

Must Reads

  1. Exclusive: DragonBet founder and team launch in-running racing product BetGlider 1
  2. H2GC: Nova Scotia regulation “likely to take several years” 2
  3. Flutter net losses hit $1.1bn on Brazil impairment charges as CEO lays out action plan 3
Sign up to our daily newsletter
Stay up to date with all the latest gaming industry's news and events.
Stay updated
Explore the world's leading news
source covering the online gambling industry
About
  • About EGR
  • Advertise with us
  • Privacy statement
  • Terms & Conditions
  • Cookie Policy
Company
Pageant Gaming Media UK
11 St John Street, London
EC1M 4AA, United Kingdom
Contact Us
support@egr.global
+44 20 7149 0699

Calls may be recorded for
training and monitoring purposes

© 2026 EGR Global. All Rights Reserved.