Sports betting

A slow revolution in sports betting

Which firms could be willing to grasp the nettle and reinvent the sports betting product and player experience?

The news that Unibet's BetUP product had been pulled from the App Store was met with a collective shrug by the online gambling sector. Another product predicted to struggle had failed to capture the audience needed to survive in a cutthroat and crowded sports betting marketplace. But there is a lot more to the story…

Innovation | Sports betting | Sports betting